Most coaches and trainers ask you to trust them.
They say something to the effect of “give me your money and then I’ll deliver the value”.
But unfortunately, all too often people give them money only to find that the value delivery failed to make any significant difference to their business.
The comment I hear all too often is “They were really nice person Bill, but I didn’t get a lot out of it”.
Frankly, being a really nice person is not enough.
Product and service providers need to deliver value and you need to have confidence in their ability to do that, especially if you’ve been unfortunate enough to waste your money in the past on marketing coaching or training that failed to deliver results.
And if you’ve been through that experience of losing money by investing in people or courses that didn’t work out, then you’ll be pleased to know that you don’t have to trust me ... instead, I’ll trust you.
How that works is simple: if you choose to cash flow your payments, then we’ll work together for a whole month without you paying or risking even one cent.
If at the end of that month you think that I’m not delivering, simply email me directly at bill@scaleology.guru and your credit card will not be charged.
This means I carry the risk, not you.
This is what I call “Risk Reversal” meaning that instead of you, my client, carrying the risk, I’ll carry it instead.
So, let me trust you, rather than me asking you to trust me.Now, isn’t that a refreshing change?
Please note, that this
Risk Reversal Guarantee does not apply if a person simply doesn’t show up. It only applies if you think that I’m not delivering on my promise.
And BTW, Risk Reversal is far superior to a money back guarantee offer.
Because with a money back guarantee, there is actually no guarantee that you'll get your money back and besides, who wants to even have to ask for their money back?
(The concept of Risk Reversal illustrates a very important function that effective marketing achieves, which is the removal of obstacles from the mind of a potential client during their decision-making process. That might be worth thinking about for your business.)
Read enough?
Apply to talk with Bill right here.